2016 China-US Virtual Reality Conference Held to Discuss the Trend of VR Frontier

A new generation of information technology represented by the Internet of Things, cloud computing, mobile internet, and big data is advancing by leaps and bounds. Virtual Reality (VR)/Augmented Reality (AR)/Mixed Reality (MR) More widely regarded as the next generation of general-purpose computing platforms. VR/AR/MR not only brings a larger technological revolution, but also promotes the continuous innovation of business models, and even directly affects people's thinking habits and lifestyles.

Conference site

In order to adapt to the international science and technology situation, grasp China's innovation opportunities, and deeply explore the development direction of VR/AR/MR industry, and study the layout strategy model, the University of Chinese Academy of Sciences, Stanford University, China Electronics Society, China Electronics Video Industry Association, and Zhongguancun in Silicon Valley The 2016 China-US Virtual Reality Conference co-sponsored by the Innovation Alliance was held at the Yanqi Lake Campus of the Chinese Academy of Sciences from December 1st to 2nd, 2016. More than 500 top experts, business leaders, media and investment institutions from the global VR/AR/VR field gathered in Beijing to exchange industry views and release leading enterprise trends.

The conference was rich in content. The conference report invited 30 domestic and foreign academic and industry leaders to make wonderful theme reports, and set up many exciting peak dialogues, project roadshows, business docking between Chinese and American companies, and the latest product displays. At home and abroad, virtual reality academic experts and corporate guests attended the event, including Google, Microsoft, Facebook, Intel, Alibaba Group, Tencent Group, Suning Group, Xiaomi Group, TCL Group, Keda Xunfei, Goer, Skyworth, Aiqiyi, Weiwa, Huashu, GQY, Tencent, Kechuang, Stanford University, Tsinghua University, Chinese Academy of Sciences, Beijing Institute of Technology, Shanghai University of Science and Technology, etc., many senior scholars and academic representatives in the field of virtual reality.

Conference site

Director Wang Zhong of the Electronics and Audiovisual Products Division of the Ministry of Industry and Information Technology spoke on behalf of the guiding unit, Professor Joyce Farrel, Director of Image Engineering Center, Stanford University, Professor Sun Yi, University of Chinese Academy of Sciences, Zhang Hongtu, Secretary of the Party Committee of China Electronics Society, China Electronics Video Industry Association Executive Vice President Bai Weimin and Chairman of the Silicon Valley Zhongguancun Digital Innovation Alliance Xiao Feng and other representatives delivered a speech. Bai Weimin pointed out that virtual reality is an important development direction of the future of the electronic video industry; the development of the VR industry comes from the needs of human life progress. However, the VR industry is still in its infancy, and it is necessary for the industry, academia and research institutes to work together to promote the technological progress and industrialization of VR.

Silicon Valley leading enterprises in the field of virtual reality technology leaders in-depth analysis of VR / AR / MR status and future development direction

Google, Facebook, Microsoft, Intel and other Silicon Valley leading companies in virtual reality direction and Stanford University senior academicians attended the conference and delivered speeches (including Oscar winners), covering Facebook's latest panoramic 3D camera system Surround 360, Microsoft's latest Hololens, Intel The main technical breakthroughs and future directions in the latest RealSense and Project Alloy.

Bernd Girod, Executive Vice President of the Stanford University School of Engineering, Academician of the American Academy of Engineering, and Academician of the German Academy of Sciences, gave a wonderful speech entitled "Delivering CinemaTIc VR: Challenges & Solutions". He pointed out that the future development will not be constrained by the use of square drawings. The method is to adjust according to the content; use 360 ​​degrees to splicing the image, intervene in the virtual shadow; use more depth to enhance the picture; improve the reaction ability of the machine when the head moves.

Executive Vice President of the Stanford University Engineering Institute, Academician of the American Academy of Engineering, and Academician of the German Academy of Sciences Bernd Girod

Brian Cabral, Director of Engineering from Facebook, gave a wonderful speech entitled "VR Capture: Designing and Building an Open Source 3D-360 Video Camera". He introduced us to the open source 360-degree panoramic camera. At the meeting, he pointed out that improving our ability to communicate with others can not only share videos, but also share other content. This is also the issue that FB is currently concerned with: how to share more information in real time and quickly. At the same time, he also elaborated on the example of VR technology being used in real life by FB.

Facebook Engineering Director Brian Cabral

Mr. Tang Zhenyu, Director of China for Intel Perceptual Computing Division, also brought "Project Alloy, an all-in-one Virtual Reality SoluTIon using Intel's Real Sense Technology". He hopes that in addition to the CPU, the smart device will also need Have eyes, use vision to perceive and interact. Depth Camera can capture depth information in the real environment, ie distance. With this information, you can revert to the 3D world.

Tang Zhenyu, Director of China, Intel Perceptual Computing Division

In addition, Microsoft partner, Hollenens and Google Glass optical director Bernard Kress; Stanford University's professor of electrical engineering, invention Vision-correcTIng Displays was named by the Scientific American magazine to change the world's invention (2014) Gordon Wetzstein also made wonderful Speech.

Domestic virtual reality academic experts and corporate guests attended the event, talk about the future VR layout

Domestic virtual reality academic experts and corporate guests attended the event, including academics from Tsinghua University, Chinese Academy of Sciences, Beijing Institute of Technology, Shanghai University of Science and Technology, Jilin University, Institute of Computing, Chinese Academy of Sciences, and other senior academics in virtual reality. Representatives of the industry; Alibaba Group, Tencent Group, Suning Group, Xiaomi Group, TCL Group, Keda Xunfei, Goer, Skyworth, iQiyi, Wei Whale, China Digital, GQY, Zhongke Chuangda, OnSemi, Kechuang Digital Representatives of SID executives, Gefei Assets, China Merchants Capital, Tongchuang Weiye, Walden International, Sequoia Capital, Rong En Capital, and Qiancheng Capital's investment community representatives and Fengyun Vision, Duanyuan Digital, XVI Technology, Quality, Lingyun Optoelectronics, Dijia Technology, Armored Home, Hao Blu-ray, Ajibi, Lejia Digital, Watchers, US PhaseSpace and Opdig representatives.

Part of the guests

At the conference, Professor of Digital Media Lab of Broadband Network of Tsinghua University, Professor of Changjiang Scholar, Professor Dai Qingqionghai, published the core technology of VR development--dynamic light field acquisition and reconstruction, Professor Dai from academic and technical level. To describe the imaging technology combined with AI and VR, and emphasize the need to further break through the technology and use it in real life.

Director of the Digital Media Laboratory of Broadband Network, Tsinghua University, Professor of Changjiang Scholar, Professor Dai Qingqionghai

Mr. Guo Qiwei, Chairman of Ningbo GQY Video, also delivered a speech titled “AR Industry Application and Future Development Direction”. He introduced GQY's visualization technology: based on distributed visual reality technology, combined with big data and visualization technology. The traditional big screen moves from 2D to 4D. At the same time, it also introduces the application of digital cities in public security, fire protection, anti-terrorism, offshore drilling, education, medical and other industries, and points out that industry AR is a rigid demand. Many people need AR. In order for AR to meet the needs of the public, it must be small. , low cost, high definition, only in this way can be popularized to the public.

Ningbo GQY Video Chairman Guo Qizhen

Dr. Yan Xiaolin, Chief Technology Officer of TCL Group, also gave a wonderful speech for this conference. His theme is “Reality and X Reality”. Dr. Yan introduced the relevant layout of TCL in the field of VR, including Wuhan's low-temperature polysilicon 6-generation panel line, VR glasses, VR integrated machine, and VR/MR solutions in the fields of automobiles and real estate. He pointed out that the current stage of commercial business (2B) is relatively more opportunistic, and for consumer-grade products (2C), there are still many technologies that need to be broken.

Yan Xiaolin, Chief Technology Officer of TCL Group

Mr. Tang Mu, President of Xiaomi Film, Xiaomi Router/General Manager of Xiaomi VR, also attended the conference. His speech titled “Mimini VR Triathlon”, from hardware (head display and shooting), software (system and Application), content (film/game, etc.), expounded Xiaomi's current efforts and contributions in the VR industry. From the user's point of view, he puts himself in consideration of some substantive issues.

Xiaomi Film President, Xiaomi Router / Xiaomi VR General Manager Tang Mu

In addition, Director of Information and Electronics Department of Beijing Institute of Technology, Changjiang Scholar, Jie Qing, 973 Chief Scientist Professor Wang Yongtian; General Manager of Shenzhen Science and Technology Digital Display Technology Co., Ltd. Li Fanghong; Professor of Shanghai University of Science and Technology, Founder of Digital Technology, Yan Jingyi; Skyworth Liu Tianyu, Director of Beijing Research Institute of RGB R&D Headquarters; Xiang Jiangxu, Executive Vice President of Suning Yunshang IT Headquarters, and Dean of the Suning Institute of Technology; Professor Deng Weiwen, National Dean of the School of Automobiles, made detailed details on current hot topics Description and wonderful speech.

On the second day of the conference, there will be Yuan Yuefeng, the head of the Buy Group of Alibaba Group; Duan Youqiao, the vice president of Aiqiyi, and the head of VR; Xu Xian, senior vice president of Micro-Whale Technology; Shu Jun, the head of Tencent's video technology; Yan Hongwei, head of VR; Peng Jianfeng, deputy secretary general of China Electronics Video Industry Association, gave a wonderful speech.

Focus on industry hotspot social sharing platform

Part of the guests

President Bai Weimin pointed out that the development of VR is the need of our lives, and it is also the need for people to experience various scenes at this stage of development. Therefore, this industry will become stronger and stronger. However, there are bound to be some differences and problems in the process of development. It is worthwhile to study because of problems, and research and problem solving can promote the development of the industry. It is precisely because there are problems that need to be solved, so the industry should be organized. For this reason, the China Electronic Video Industry Association has established a virtual reality branch, which will develop cooperation with experts, scholars, enterprises, and domestic and foreign societies and associations, relying on various forces to bring the industry. We will become bigger and stronger, promote the healthy and orderly development of applications and industries, set standards, and effectively solve problems in the upstream and downstream.

2016 is the "first year of virtual reality", VR / AR / MR brought a large-scale technological revolution, and promoted the business model to continue to innovate. The industry, represented by leading companies in Silicon Valley, has recently accelerated its strategic investment in the field of virtual reality, hoping to quickly seize the bridgehead of the upcoming "virtual reality era." The conference gathered in-depth exchanges between Chinese and American technology leaders in the field of virtual reality, and released the voice of the leaders to jointly promote the rapid, sustained and healthy development of the virtual reality industry in the world, especially China.

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