Apple MacBook Pro is being squandered for lack of productivity, need to be old-fashioned or innovative?
Apple today released the new MacBook Pro. After four years, the change is still there: the new Touch Bar has been added, and the other interfaces are only reserved for Thunderbolt, and the price is also increased a lot...
Before evaluating it, let's review the evolution of the MacBook Pro.
In 2006, the first generation MacBook Pro was released. At that time, the MBP didn't have an r screen or a one-piece body, but it already had a very clear customer base: professionals, whether they were photographers, designers, video editors or programmers, in short. It is a profession that deals with computers every day.
The first generation of MBP was powerful and was the first Apple laptop to switch from an IBM PowerPC processor to a more mainstream Core Duo processor. It also has a large number of interfaces and a full range, is a computing beast for work. It also introduced the MagSafe magnetically absorbing power interface for the first time, so that sudden pulls would not break the power cord or slam the computer to the ground.
First generation MacBook Pro
Later generations of MBP removed some interfaces to reduce the thickness, but the most important interfaces were retained. MBP has always been a computer that allows professionals to feel at ease. One can use their own work in the office, on the road, at home, at hotels of 30,000 feet and thousands of kilometers away. The life is entrusted to its laptop.
2012 reTIna MacBook Pro
However, after I read the configuration of the new MBP, the trust in MBP has basically been abandoned - it is too disappointing.
First, removing all other interfaces, leaving only the Thunderbolt interface, simply deviates from the essence of MBP as a productivity tool.
As a reporter, I need to use a data cable to connect my computer and a voice recorder or mobile phone to transfer photos and chats. I can do this with a USB data cable that sells for a few dollars at a price. As for the photos in the digital camera, I can also insert the SD card directly into the computer to read it. I imagine other professionals will rely heavily on USB interfaces such as designers and painters' tablet, musician keyboards, mixers and other MIDI devices, as well as external hard drives that we store to back up important data.
But the new MBP won't let you do this, or at least you need to buy a tens or even hundreds of adapters from Apple or elsewhere. That's right, because the new MBP has only 4 Thunderbolt/USB-C connectors and a 3.5mm headphone jack.
Why have all the USB (USB-A) been canceled? Does the person who knows this board understand that MBP is a productivity tool? It is not an industry that should be excessively pursuing the slim and light appearance of the body and simply abandon the user's most needed interface. Design boutique?? Well, I understand that industrial design has always made Apple proud, but can you distinguish between primary and secondary?
Second, it gave up on MagSafe, the best design ever made on the MacBook line.
Like the 12 new MacBooks released last year, the new MBP's charging port is also USB-C, meaning that Apple's best design ever in the MacBook line, MagSafe, was completely abandoned. I don't know if anyone who decides to cancel MagSafe has a child at home, or if they have no cats or dogs, have they ever encountered it and think it is a terrible, realistic and common problem to accidentally hit the power cord and cause the computer to fall to the ground - I Guess, maybe he is a person, wearing a clean white linen shirt, living in the spaceship office park that Apple is about to complete, only to consume Evian mineral water and the apple of the origin of Cupertino every day?
Let's talk about the new Touch Bar, which looks cool, but for MBP users, it only increases the cost of learning and reduces the efficiency of use.
This is indeed a very good new design, bringing a new way of interaction. However, for users of new MBP users who create large software, it will only increase the cost of learning, and make the muscle memory that these professionals have trained for many years become useless. Even if the function keys from F1 to F12 can be replaced by the Touch Bar, why doesn't the ESC key remain? This is the cancel/exit button that almost everyone who knows the computer knows. Cancel it without using the user's habits. ?
WTF?
There are also such comments:
Are you fruit powder like this?
About this year from the iPhone 7 conference, Apple began to take pride in the anti-human hardware design, calling it "Courage." Please, this is not brave at all, it is arrogant. Maybe Apple is too attached to "innovation" now, forgetting who their users are.
This is not the "innovation" of the Steve Jobs era. He understands what the user needs, and his innovation is not to maintain the stock price and prove himself to the world. Therefore, now people should worry about Apple, not to be able to make a product as good as Steve Jobs, but to think of bad products as "innovation", no one like Jobs to stand up and say "no".
As a productivity tool, MBP has a thinner body and the Touch Bar is also very cool, making people feel that this is a notebook that belongs to the future. But the problem is here: it comes from the future and does not belong to the present at all.
If it is a device that is really used by the current users and considers the user's feelings, the new model should retain MagSafe, there are two even one USB interface, and the rest reuse USB-C; and, the Mini Display Port must retain one Otherwise, in addition to the USB-C to A adapter, the user has an additional video adapter. In addition, what is left with 3.5mm? Do you want to put a Lightning directly, or don't leave it alone. At the iPhone 7 conference in September, I still shouted the "Brave" challenge. Now there is no USB interface and the 3.5mm design is reserved. For the music worker, it is just a slap and then a piece of candy.
No USB, no MagSafe, only 4 USB-C; no function keys, only one Touch Bar. Don't argue, the new MBP is a laptop that is alive in the future, a "concept machine."
If you want to release the concept machine, you can say that it is a concept machine, learning the MIX concept phone of Xiaomi. MIX has established a new expectation for mobile phones, but Xiaomi also clearly stated that it is a concept machine. It is not suitable for daily use and cannot be mass-produced. It is really a mass production model for users. It is not recklessly going to people who have to adapt to it.
But the concept of the new MBP is too advanced, very good and powerful, but dauntlessly throw away so many users about the most needed features and favorite design of MBP, which is equivalent to putting the concept design on the production model, very The earth affects the user's comfort, not what the productivity tool should look like. In this respect, it is better to learn millet!
Therefore, what Apple throws to users is not the concept of the future, but the pain of the moment. From a few moments, has Apple’s motto changed from “Think Different†to “Act Reckless�
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