Chevrolet Lova RV comes standard with ESP, Aisin AT transmission, joint venture hatchback, monthly sales of 183 vehicles

7M40000004/183

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With the overall shrinkage of the mini-car market, there are not many consumers who buy small cars. The consumer groups of small hatchbacks are mainly young women, meeting the needs of travel and commuting.

At present, the joint venture hatchback small car market has the best sales volume with POLO and Fit, and the sales of the hatchback Vios FS are also good. In addition, the basic monthly sales of the other hatchback small cars are only one or two thousand or even hundreds.

The hatchback is relatively more dynamic and the space of the small car can also meet the needs of use. In terms of price, it is also cheaper. The price of small-size cars of joint venture brands is between 70,000 yuan and 80,000 yuan, and the independent brands are basically around 50,000 yuan.

From the recent sales in June, POLO has reached the dust of 1,600 vehicles. It is called the GK5's Fit by Honda powder. Only 9000 is ranked second. The third one is a sedan small car: Chevrolet Sail has a monthly sales of more than 8,000 vehicles.

In fact, the Chevrolet brand also has a hatchback small car, positioned in the RV SUV, the price competition is higher in Europe, this car is Le Feng RV.

The LeFeng RV is a Chinese special model of the Chevrolet brand. It adopts a hatchback shape and has a length of 4.2 meters, which is longer than POLO, Fit and Hyun. The wheelbase is 2550mm, which exceeds the POLO and the Fit. In terms of body size, the advantages are great, especially in the trunk space.

The Lefeng RV is equipped with a 1.5L engine, the lowest is a 5MT manual transmission, and the other three models are automatic, matching the 4AT transmission from Aisin.

Although it is from Aisin, but 4AT is a bit outdated, POLO automatic gear is equipped with Aisin 6AT, Fit is CVT, and Hyun also changed from 4AT to CVT. Of course, if the city is traveling, 4AT is basically enough.

Lefeng RV is still good in configuration. The whole system comes standard with ESP and uphill auxiliary, engine start and stop. In addition to the minimum equipped model, the sunroof is also standard. The top model has 4 airbags, reversing images and tire pressure monitoring.

The sales of Lefeng RV was very bleak, with only 183 vehicles sold in June. Ranked the second lowest in the joint venture small car.

Le Feng RV actually has a big hard injury, that is, the appearance does not flow. Although the body is relatively long, the visual effect is more bloated, it seems not refined enough, and the interior lacks design sense, which looks quite cheap.

From the pricing point of view, the guide price of Lefeng RV is 7.49-9.99 million yuan, similar to popular models such as Fit. But in terms of technology and design, it is far worse than the Fit. From the brand point of view, Chevrolet has been indulged in the country in recent years, and has long been unable to compare with the public and Honda.

At present, the discount of Lefeng RV is very huge. After the discount, the starting price is only about 60,000 yuan, and the top is worth more than 80,000 yuan. However, in view of this price combined with products, it is certainly not good to sell. Selling cars in the Chinese market, the brand and appearance are the most important weight. Insufficient brand and appearance can only be compensated by price and configuration.