LED brands such as NVC/Philips gather in Jiangsu Qidong lighting market
Qidong is a golden gateway to the Golden Waterway, the Gold Coast and the Golden Passage. It is an important gateway to the sea. China's famous “Hometown of Marine Economy†is known as “Jianghai Pearlâ€. Recently, Xiaobian entered the Qidong lighting market and found that the Qidong lighting shop is mainly concentrated in Chenghe Building Materials Street. There are nearly 10 brands, and the brands gather together with NVC, Songwei, Philips, Langeng and Siemens.
NVC Lighting is one of the largest lighting shops in this street. It has two floors above and below, with a total area of ​​more than 500 square meters. When visiting Xiaobian, there are many customers in the store and the business is very good.
Jianghai Middle Road, Lingxiu Road and Taiwan Decoration Street are also scattered with more than 10 lighting shops. Among them, Dingli Lighting Plaza is located in Jianghai Middle Road. It is the largest and best-operated brand shop in Qidong, with two floors above and below, with a total area of ​​more than 2,000 square meters. Mainly Ou Pu, Qi Lang, Qi Yi, etc., Kaiyuan, Knock and other brands also have some bulk goods, the category is very complete, the operation is also very good, very popular. General Manager Zhang Jianjun said that Qidong's high-end lighting needs are there, but many high-end customers are lost in Changzhou, Shanghai, Hangzhou and Guzhen. Because those local products are more complete, customers can be more selective. For example, some lamps of the same style are more expensive than the local market, but consumers are willing to buy in the field. At present, Qidong needs a lighting market to concentrate dealers, form influence, enrich product types, and provide services at the same time. I believe that there are still a large number of customers willing to spend in Qidong market.
It is understood that Red Star Macalline has confirmed its presence in Qidong, and related matters are under negotiation.
Observed
Although Qidong has strong economic strength, the development of the lighting market is lagging behind, and there is not even a decent market that can absorb lighting shops, let alone the professional lighting market. Qidong lighting shops are street-facing shops. Many shops are limited by space. Even if there is a place to expand, the cost is high. Many lighting dealers said that if there is a market established, they are willing to settle in.
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