Netflix statement will not launch advertising-free online video

July 31, 2024


Speaking of Netflix's name, I believe that many domestic users are not unfamiliar. The famous American Theatre House of Cards is the first online show by Netflix. Netflix is ​​a well-known online video platform and its content is very rich. Video advertising has no doubt become the first choice for many manufacturers. Recently, there are rumors that Netflix will launch an ad-free video service, but then Netflix has denied it, we may wish to pay attention to the context of the matter.


Netflix online video has a lot of loyal users abroad

Netflix has recently said publicly that it will not launch completely advertising-free video content as the rumors of the communists say. Netflix believes that advertisers’ support is particularly important for video sites, and it is not true that users were previously rumored to be able to pay for additional advertisement-free online video content. Netflix has already rejected this plan internally. Netflix said it will continue to adhere to the original advertising model, namely pre-roll advertising and post-roll advertising methods, in order to ensure the normal operation of the site.

â–  Tips: What are pre-roll and post-roll ads?

Pre-roll advertising, generally called front-end advertising, is the ad content that is broadcast before the start of a television (parametric picture article) drama, movie, or video. Post-roll ads are the advertising content that is played after the video is played. Relatively speaking, the former has a higher degree of attention and advertising effectiveness.




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