LED lighting market opportunities and challenges coexist

As a new lighting product with outstanding energy-saving effect, LED lighting has received strong support from the national policy in recent years. With the ban on the sale of incandescent lamps in October, LED lighting as an ideal alternative product has ushered in a huge market. New opportunity.

In August this year, the Ministry of Science and Technology of China released the "Twelfth Five-Year Plan" for semiconductor lighting. It is proposed that by 2015, the scale of China's semiconductor lighting industry will reach 500 billion yuan, and the share in the general lighting market will reach 30%; from October this year onwards. China has banned the import and sale of incandescent lamps of 100 watts or more. By 2016, all incandescent lamps of more than 15 watts will be eliminated.

On November 5, the 9th "China Optics Valley" International Optoelectronic Expo was concluded in Wuhan. Optoelectronic experts and representatives from the business community at home and abroad are optimistic about the market prospects for the transformation of Chinese lighting sources. In the next few years, the market size of China's LED light sources will exceed 100 billion US dollars.

According to industry insiders, if 50% of China’s light sources are switched to LEDs, it will be able to save 210 billion kwh per year, equivalent to the construction of 2.5 Three Gorges Projects. LEDs also have unparalleled advantages in terms of lifetime, application flexibility, and so on. As a new type of semiconductor light source, the birth of LED triggered the fourth revolution of human lighting.

In many developed countries, the energy saving and environmental protection features of LED lighting products have long been popular, and the widespread application of large-scale applications has begun. However, even if China's market is huge, but because of the lack of awareness of the LED market, at the same time, due to the lack of core technology resulting in higher production costs, as well as high LED lighting product prices, severely restricting the market consumption. Feedback from the market shows that at present, LED technology is not mature and there is no unified national standard, let alone international standards. Homogeneity competition and uneven product quality do not restrict the further development of LED to a great extent.

The future of China's LED lighting market is huge, but the same pressure of competition is also great, opportunities and challenges coexist. If companies want to develop in the long-term development of the LED lighting industry, they must first own their own core technologies, and they must continue to innovate and reduce costs. In addition, we must continue to tap and meet consumers' increasingly diverse and individualized consumer demands, and build the brand's uniqueness and brand awareness and reputation.